This White Label License Agreement ("Agreement") is for the white label licensing of the BookCoverly White Label ("Product").

1. LICENSE OPTIONS & FEES

Payment is a one-time fee. Delivery of all rebranded assets will occur within 7-21 business days of full payment and submission of required branding materials.

2. INCLUDED MATERIALS

Standard License Includes:

  • Fully rebrandable version of the BookCoverly Software Product

  • Rights to resell under Licensee's own business or brand name

  • Marketing materials and ebooks

  • Instructional guides

  • Unlimited resale rights (Licensee keeps 100% of profits)

  • Basic email support

Premium License Includes everything in the Standard License, plus:

  • Monthly Maintanance and Support

3. GRANT OF LICENSE

Licensor grants Licensee a non-exclusive, non-transferable, non-sublicensable, revocable license to:

  • Rebrand and resell the Product under Licensee's own brand

  • Market and distribute the rebranded Product

  • Retain 100% of all sales revenue

This license is valid for unlimited units sold and does not expire.

This license is limited to customer's end-use only and does not include rights for licensee's customers to resell or redistribute product in any way.

4. PRICING & SALES CONDITIONS

To maintain product integrity and fair market value, Licensee agrees to these minimum resale pricing guidelines:

  • Personal Use License: not less than $97 USD

  • Commercial Use License: not less than $197 USD

Bundles or value-added promotions are allowed, provided the effective price per license does not drop below the required minimum.

5. BRANDING & ADVERTISING RESTRICTIONS

5.1 Use of "BookCoverly" Name

  • Licensee may not use the name "BookCoverly" in public-facing marketing, advertising, or branding.

  • Internal references (e.g., in code or back-end documentation) may retain the original name.

5.2 Advertising Restrictions

  • Licensee may not use paid ads (e.g., Google Ads, Facebook Ads) containing the name "BookCoverly" or its likeness.

  • Licensee may not imply any affiliation with or endorsement by the original BookCoverly brand.

  • Licensee must promote the product solely under their own business name and branding.

6. INTELLECTUAL PROPERTY

All copyrights and intellectual property related to BookCoverly remain the sole property of the Licensor. This Agreement grants licensing rights, not ownership. Licensee may brand and sell the rebranded product, but cannot claim ownership of the original software or foundational content.

SUPPORT

General support includes initial installation and branding setup only. Premium White Label Package includes ongoing support and maintenance. Any modifications beyond the basic scope of the software may incur additional fees.

8. TERMINATION

This Agreement will be immediately terminated if:

  • Licensee violates branding, advertising, or pricing terms

  • Licensee engages in deceptive or unethical business practices related to the Product

9. DISCLAIMER & LIMITATION OF LIABILITY

The Product is provided "as-is" with no guarantees of income or performance. Licensor is not liable for any damages, losses, or claims arising from Licensee's use of the Product.

10. GOVERNING LAW

This Agreement shall be governed by the laws of the State of Indiana, without regard to conflict of law principles.

11. ACCEPTANCE

By purchasing the white label license, Licensee agrees to all terms of this Agreement.